The Best Skincare Brands, According to TikTok

We're on Beauty TikTok more than we care to admit, but in all of our hours of scrolling, we've learned some vital info about the best skincare brands.

With tons of beauty gurus testing out all sorts of brands, ranging from drugstore prices to high-end, there's something out there for everyone's budgets. And if you're looking to step up your skincare game, TikTok is the place to find out what's good, and what's not worth your money. Continue below to get a look at the best skincare brands, according to TikTok.


The Ordinary

The Ordinary is an amazing, affordable brand especially loved by those in the Gen Z and millennial age groups. With great prices and an assortment of holy grail items to choose from, you truly can't go wrong with this brand. If you could only try one thing, we would definitely recommend their Niacinamide 10% + Zinc 1% Oil Control Serum ($6.50).

@theordinary🎶We don't talk about the bar of soap🎶♬ Stan Mariano – Sterling Silver



Skinceuticals is one of the top, most elite skincare brands out there, so it comes as no surprise that their price points are pretty astronomical. But honestly, we think it's worth it if you're dealing with some skincare issues. So many people have shared their skincare journeys while using Skinceuticals, and the results are always astounding. We suggest getting your hands on one of their Vitamin C Serums ($72-$169).

@daniellemarcan #ad this is one product that changed my skin. SkinCeuticals now has an antioxidant for every skin type. mine is C E Ferulic #skincare #skinceuticals ♬ Sunny Day – Ted Fresco


Also read about: Saie Beauty Is a TikTok-Favorite for a Reason



Neutrogena is another TikTok fave—haven't we all used their blue makeup-remover wipes? We're a fan of the brand not only because of its low price point, but because of its ability to develop and improve over the years. One product we see beauty gurus use on TikTok from Neutrogena is the Oil-Free Eye Makeup Remover ($8.49), which is great for making a cut-crease with a q-tip!

@neutrogena_us 🚩🚩🚩 #thatlldoit #skincare #cleanser #neutrogena ♬ original sound – prettyaxme


Glow Recipe

Glow Recipe is a brand we've been a fan of for years, but it wasn't until TikTok that they really seemed to get the attention of fans all over the world! This brand is definitely best for people with dry or normal skin since the majority of the products aim to give you a glow—which is the opposite of what someone with oily skin wants! If we could only recommend one product to try, it would without a doubt be the Watermelon Glow Niacinamide Dew Drops ($34), which act as the best primer before putting on makeup.

@glowrecipe spilling the tea on why Dew Drops went viral 🤫 #GlowRecipe #WatermelonGlow #SkincareTikTok ♬ original sound – Glow Recipe


Also read about: Everything You Need to Know About Mikayla Nogueira's Collab With Glow Recipe



When we think of Tatcha, we think of luxe, high-end skincare products, and if you've ever been lucky enough to try it out, you know exactly what we mean! The J-Beauty brand is based on Japanese skincare rituals and leaves users with soft, supple skin. We're big fans of The Water Cream ($69), which is a lightweight, pore-refining moisturizer TikTokers always seem to rave about.

@tatcha Self care featuring the Dewy + Plump set #tatcha #selfcare #skincareroutine ♬ original sound – melina


Paula's Choice

It seems like Paula's Choice is all over our For You pages these days. TikTokers absolutely love the brand and have nothing but good things to say about it. With products available for all skin types, we love the products on offer. Perhaps the most popular product and one we've seen most often on TikTok is the Skin Perfecting 2% BHA Liquid Exfoliant ($32), which is the brand's No. 1 seller. It works to clear and minimize pores, brightens, smooths and evens out skin tone.

@abbieherbert HYPE OR HOLY GRAIL? @Paula's Choice #BeautyBeginsWithTruth #paulaschoice #hype #holygrail #skincare #skin #routine #fyp #4u #worthit #skincareroutine ♬ Lazy Sunday – Official Sound Studio


Also read about: The Bronzers Your Favorite TikTokers Are Raving About In 2022


First Aid Beauty

First Aid Beauty is a brand loved by celebrities and influencers alike. And whenever someone whips out a First Aid Beauty product in a skincare routine video, we are never shocked by how much they love it! The brand is probably best known for its KP Bump Eraser Body Scrub ($30), which is for people who suffer from Keratosis Polaris, aka, chicken skin. This product helps to rid the skin of dryness and flakes, and if you have KP, you absolutely need to try this out.

@firstaidbeauty This is your sign to organize and stock up on your FAB lineup 👀✨ #firstaidbeauty #skincare #skintok #skincarecollection #restockasmr #asmrskincare ♬ original sound – First Aid Beauty


Want more beauty recs from TikTok? Look HERE for seven makeup products from TikTok that will leave you with dewy, glowy skin.