5 Things You Need to Know About the Brand New Daya By Zendaya Clothing Line

Zendaya never fails to wow us with her edgy, outside-of-the-box style.

So it seemed like a total no-brainer when we found out she'd be adding fashion designer to her long resume with the release of her own line Daya by Zendaya.

The powerhouse just unveiled her collection with personal appearances at pop-up shops all over the U.S. If you weren't there to experience the excitement yourself this weekend, we are peeling back the curtain and giving you everything you need to know about the collection. Read on for five things you need to know about Daya by Zendaya and its launch!


(via Getty Images)

1. Zendaya Traveled to Three Cities in One Day

Zendaya has always made it clear that she is loyal to her fans and she constantly goes out of her way to show them how special they are to her. But what she did for the launch of DBZ was on another level! The starlet traveled to not one, not two, but three different cities, all in one day! She greeted guests at pop-up shops in New York, Chicago and Los Angeles. She took photos with many excited attendees who'd been lined up for hours—as early as 4:30 AM! 

Zendaya Fans outside Popup

(via Getty Images)


2. Daya by Zendaya Embraces Every Girl!

Daya Bodycon Dress

(via Daya by Zendaya)

Just like Zendaya herself, this contemporary brand is an unapologetic statement for a diverse set of girls. Daya was designed for all ages, shapes and nationalities. The models wearing her creations are a testament to this. Zendaya has always been vocal about diversity and she made sure to practice what she preaches. Her line is available in sizes 0-22 and her pricing starts at $18. Now that's something we can get behind!


3. Daya Has You Covered for Your Next Formal Event

Daya Dress

(via Daya by Zendaya)

Although the collection has really amazing everyday pieces, Zendaya made sure to curate it with enough dress options to have you covered all year! From frilly, long dresses to more simple and statement-making, the collection truly offers options for every event that comes your way. Her commitment to diversity shows when she has models with different body types try on the dresses. This way, as a shopper, you can get an idea for how something will look on you if you have a certain body type.


4. Zendaya Didn't Work Alone

Zendaya and Law Roach

(via Getty Images)

Although Daya by Zendaya carries the Disney star's name, she didn't work alone. Zendaya personally enlisted her stylist Law Roach. His website states that he lives and breathes fashion, so it's no surprise that he was a natural choice for this. He's also worked with some of the biggest celebs in fashion and that has definitely given him an eye for what works and what doesn't in terms of clothing. Both Zendaya and Law have an amazing eye for style and they purposefully set out to break every rule in this space. This was done so that the end result would be a legendary debut collection.


5. Daya by Zendaya is Available NOW

Although the pop-up events only took place in three cities, the collection is the first-ever direct-to-consumer celebrity fashion line. This means that Zendaya made sure you could get your hands on it directly, no need to wait in lines or visit stores. Every item for sale is up on the Daya by Zendaya websiteFrom her most flattering silhouettes, to streetwear, you can pick your favorites for work and play. 


Now that you know what streetwear and dress brand you'll be wearing all fall, check out THESE tips for how to score a laid back look with those pieces!