Skechers Recruits Demi Lovato As Spokesperson!

Demi Lovato recently announced that she is set to be the face of Skechers next global campaign!skechers demi lovato

From now until 2016, Demi will be involved in global marketing and social media campaigns for the Skechers footwear brand.

"My generation grew up with Skechers," Demi announced in a press release. "And now with all of their cool styles and fun colors I'm excited to help introduce the collection to a new generation by sharing this incredible brand's campaign with my Lovatics!"

Demi will appear in a Skechers TV commercial as well as accompanying print ads by the end of the year!

In the past, celebrity Skechers spokespeople have included Britney Spears, Christina Aguilera and Carrie Underwood. Demi is the next pop queen to join the list!

Are you excited that Demi Lovato has signed on for this new campaign? Comment with your thoughts below and join one of our Lovatic communities at!