Tarte's International Shape Tape Day Is Here!

Today, Jan. 12, is International Shape Tape Day!

Tarte's best-selling and cult-favorite Shape Tape concealer sells once every 12 seconds, hence, today's date, Jan. 12. If you're on the lookout for a concealer that does it all, we couldn't recommend Tarte's Shape Tape enough. Keep reading to find out all about International Shape Tape Day, the sales you can expect today only and what sets the concealer apart from the rest.

What Can I Save On?

Jan. 12 through Jan. 14, you can save on all the best Shape Tape has to offer with code SHAPETAPE.

  • 30% off Face Tape
  • 30% off Glow Wand
  • 30% off Base Tape
  • 30% off Stay Spray
  • 40% off select Shape Tape bundles


What Products are in the Shape Tape Collection?

There are tons of products in the Shape Tape collection, but here are a few of the most popular:

  • Shape Tape Concealer: $29
  • Shape Tape Ultra Creamy Concealer: $29
  • Face Tape Foundation: $39
  • Shape Tape Glow Wand: $27
  • Base Tape Hydrating Primer: $30
  • Shape Tape Stay Spray Vegan Setting Spray: $25
  • Shape Tape Glow Powder: $29


How Many Shades of the Shape Tape Concealer are There?

There are 35 Shape Tape Concealer shades. From fair to light, medium, tan and deep with undertones like pink, warm, cool, rosy, golden and more!


What Makes the Shape Tape Concealer So Special?

If you haven't tried out Tarte's Shape Tape Concealer, you are majorly missing out. Typical concealers you'd find at the drugstore leave you with a caked-on look that creases and dries out the skin, but with Shape Tape, you don't have to worry about that. Since it's made with great ingredients like shea butter, mango butter and licorice root, your skin will be brightened, moisturized and even retain its elasticity. Your skin will never show creases and it's water-proof.

Plus, the formula gives you full coverage, so you don't need to worry about reapplying throughout the day, as it lasts for up to 16 hours. It conceals dark circles, smoothes, brightens, hides imperfections and makes eyes appear to be lifted. It's everything you could want and more in a concealer!


Love makeup as much as we do? Look HERE for all the moisturizing lip glosses we want this winter.