Justin Bieber and Harry Styles Are Reportedly Roc Nation’s Top Picks for the 2027 Super Bowl Halftime Show

The rumor mill around the 2027 Super Bowl halftime show is officially heating up, and according to new reports, two of pop’s biggest names are at the very top of the wish list: Justin Bieber and Harry Styles.

 Justin Bieber Changes album cover

(Changes via Def Jam Recordings)

 

Who’s Actually Making the Decision

Roc Nation, Jay-Z’s entertainment company, partners with the NFL as its official “live music entertainment strategist,” which means Jay-Z effectively has final say over who gets the offer.

Sources say that as of right now, Justin and Harry are the two names sitting at the top of that list heading into the selection process.

 

Also read about: These 80+ Harry Styles Lyrics Make the Best Instagram Captions

 

Why They Might Say No Anyway

Here’s the twist: despite being the top picks, both artists are reportedly considered unlikely to actually accept the gig if they’re approached.

Neither has been formally offered the slot yet, but insiders are already bracing for a possible pass from both camps.

Part of the hesitation likely comes down to money. the NFL famously doesn’t pay halftime performers a traditional fee, banking instead on the massive exposure and streaming bump that comes with the slot.

For artists already operating at Justin and Harry’s level of fame, that trade-off is a much tougher sell than it would be for an up-and-coming act.

 

Also read about: 115+ Justin Bieber Song Lyrics That Make Perfect Instagram Captions

 

The Timeline

Next year’s Super Bowl is set for Feb. 14 at SoFi Stadium in Inglewood, California, and the NFL typically announces its halftime performer in late September. That means fans could realistically get an official answer within just a few weeks, rather than waiting months for confirmation.

 

SoFi Stadium’s Halftime History

If the location sounds familiar, it’s because SoFi Stadium has hosted a Super Bowl halftime show before, and it was a big one: the star-studded 2022 lineup featuring Snoop Dogg, Dr. Dre, Eminem, 50 Cent, Mary J. Blige and Kendrick Lamar. Whoever ends up taking the stage in 2027 will be following a genuinely tough act, which only adds more pressure to Roc Nation’s decision.

Kendrick Lamar Black and White press image with car by Dave Free

(Photo credit: Dave Free)

 

Also read about: The 25 Most Unforgettable Kendrick Lamar Lyrics as Instagram Captions

 

What’s Next

For now, this is still very much speculation.

Justin hasn’t confirmed anything, and Harry, who’s coming off his own Madison Square Garden residency, hasn’t commented either.

But with Justin fresh off performing at the 2026 FIFA World Cup Final, he’s clearly still very much in big-stage mode, which makes the timing of this report even more interesting.

Whether it ends up being one of these two, both, or a surprise name entirely, expect the guessing game to only get louder as September winds down and the NFL’s announcement window gets closer.

 

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