The Importance of Music on Social Media

Finding copyright-free music for video or social media projects can be challenging. With so many websites claiming free audio, it can be difficult to determine which one is authentic and has the means to offer said music.

This is where Epidemic Sound comes in.

As an all-in-one music licensing platform, Epidemic Sound is designed to keep the content you create professional, impactful and safe from copyright strike claims. With their broad music platform, you can say goodbye to monetization strikes and hello to freedom with a world-class library of tracks and sound effects.

Why Sound Is Important for Engagement

Studies have shown that certain types of music can enhance focus during the learning process by impacting the areas of the brain involved in concentration [OnlineMedEd 2025]. This is also true for shopping people, as nearly one in three music fans (29%) have reported that they are more likely to buy a product if it is featured alongside a particular song they enjoy [Adobe 2025].

This behavior is no less true for creators of videos on websites such as YouTube and TikTok, who often see heightened engagement when a video is paired with certain types of audio.

For creators looking to amplify their content, audio is a perfect way to boost user retention. However, it is essential to note where the content comes from and how to properly utilize it without infringing on another's copyright.

 

Sound, Without the Copyright Issues

In an era of automation, artificial intelligence can detect copyright in just a few seconds of audio analysis, preventing you from monetizing a video and having it taken down.

With Epidemic Sound, you can use the music you find on their site with confidence on websites such as YouTube, Instagram and TikTok, on your podcasts and personal videos, all without having to worry about risking copyright strikes in the process.

(via Pexels)

 

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One License With Full Coverage

Epidemic Music features a single subscription that covers all the rights necessary for you to use it globally, across multiple platforms and media formats. If you need something relaxing to help boost a lo-fi study session playlist on YouTube, or something more exciting for a promotional video on Instagram, Epidemic Sounds has you covered.

 

Premium Audio Quality

Epidemic Sounds offers thousands of professionally mixed and mastered tracks, many of which feature the option to download individual stems for advanced editing. Their genre-spanning catalog includes everything from cinematic scores to upbeat pop music to relaxing instrumentals that amplify every story, mood, and message within your content.

 

An Ideal Stop for Creators and Businesses

With an extensive catalog of over 5,000 royalty-free music tracks, Epidemic Sounds offers content creators an enormous library of high-quality, professional music in various genres. From pop and electronic, rock and ambient, classical beats, to sounds that concentrate on specific moods, they have the perfect music for whatever project you are working on, all at a convenient price point that helps you create the ideal content for your specific audience.

 

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A Growing Catalog of Music

At Epidemic Sounds, they aim to take the guesswork out of what type of audio will pair perfectly with your project. With new music added every week, you can be assured that your content will always stay fresh and exciting, all while utilizing copyright-free music that retains viewers, boosts engagement, and helps you drive home whatever message you are seeking to offer.

 

FAQ

Q: What is royalty-free music?

A: Royalty-free music allows creators to only pay for a license once and not have to pay royalties every time the music is used.

 

Q: Is copyright-free the same thing as royalty-free music?

A: No, copyright-free music means that it is in the public domain and not protected by copyright laws. Royalty-free music requires a one-time license fee to use.

 

Q: Can music boost post engagement?

A:  Yes, music can boost post engagement. It can lead to increased viewership, as music can help set the mood of a video.

 

Are you a music lover yourself? Click HERE to discover 10 big things that happened in music the week of July 25, 2025.