On Sep. 14, YOASOBI brought their music and energy to the Grammy Museum for a Spotlight event, where composer Ayase and vocalist ikura reflected on their growing international audience, their North American tour, and the ways music can connect people beyond language.
(Image courtesy of YOASOBI)
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The duo spoke about performing for audiences across the U.S. and the different kinds of energy they experience onstage. As YOASOBI continues its largest tour to date, performing for American audiences has become an important milestone for the Japanese duo.
One thing they have noticed is how expressive U.S. audiences can be during their performances. They can tell how people are connecting with their music through their physical reactions, whether that means dancing, clapping or simply getting on their feet. Those reactions become part of the performance itself, giving Ayase and Ikura energy to feed off of while they’re onstage.
(Photo credit: Kato Shumpei)
For YOASOBI, that exchange goes beyond simply performing for an audience. The crowd’s response shows them that the emotions in their music can come through even when listeners may not understand every word of the Japanese lyrics.
That connection has become especially meaningful as YOASOBI continues to expand its audience outside Japan. Their international success has shown that music doesn’t need to be understood word-for-word to be felt.
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Their North American performances are another milestone in that growth, giving the duo an opportunity to see firsthand how audiences in the U.S. respond to their music. From crowds getting on their feet to dancing and clapping along, those reactions give YOASOBI another way to communicate with listeners—one that doesn’t require a shared language.
(Image courtesy of YOASOBI)
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