These Are the Beauty Products With the Sleekest Packaging

Your beauty products should be two things: effective and cute!

Don't get us wrong, efficacy is of utmost importance, but good packaging isn't far behind. We like our beauty products as Insta-worthy as they are good, because TBH, they need to look cool on our top shelfie or in our TikTok video.

Ahead, we're rounding up eight Beauty products with the cutest packaging.

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C. Lavie

You can't help but get giddy when you look at this packaging! Reminiscent of the iconic Beverly Hills Hotel (or our fave fruit, watermelon), this clean line has a pink and green carton and sleek white bottle that will look incredibly cool on your top shelf.


(via The Detox Market)



Is there anything more colorfully iconic than that Pixie sea foam green? The brand carries a wide range of everything from skincare to makeup, and we're diehard fans of what they bring to the table. Aside from the quality and affordability of their products, their soft, muted packaging has always been a staple.


(via Pixie)


Tower 28

This SoCal-inspired brand gives us all the California beach feels. Tower 28, aptly named after the lifeguard tower where Santa Monica meets Venice, is full of bright cheeky hues and clear acrylic packaging—we love.

Tower 28

(via Tower 28)



Who doesn't love this fan fave? Glossier is housed in all-white packaging, along with their distinctive Glossier logo, so you really can't miss it. They have everything from brights to muted colors, but you can't deny the cool girl simplicity of the brand.


(via Glossier)



It's dark, it's monotone, it's Aesop. A favorite of hipsters and those who want to feel fancy-but-relatable, we can't help but go gaga for this minimalist dream packaging.


(via Aesop)


Saturday Skin

Millennial pink is a dime a dozen in the beauty space, but a brand that really does it right is Sunday Skin. Their bottle designs are unique and distinctive, which make them stand out from the bevy of other pink bottles out there.


(via Saturday Skin)



Inspired by the sea, this algae-based line is housed in ocean-blue bottles that give you that luxe vacation feel with every application. A few drops go a long way, luckily, because this is one you want on your shelfie for as long as possible.


(via MARA)


Summer Fridays

Developed by two influencers, Summer Fridays is a brand that has "photogenic" written all over it. The sleek tube, soft colors and incredible photos have us coming back for more.


(via Summer Fridays)


Want more of our faves? HERE's our definitive ranking of the 10 best Smashbox products.