8 Beauty Trends That Are Already Taking Over Instagram in 2020

It's 2020, which means it's time to depart from last decade's dedication to neutrals (ahem, Naked Palette, we're looking directly at you) and unleash your inner creative.

Think bold colors, interesting accouterments, innovative designs and mesmerizing sparkles—at least, that's what's heating up on Instagram already. Ahead, we dive into the top beauty trends we're already spotting on Instagram. And trust when we say that 2020 is shaping up to be one of the wildest beauty years yet.

1. Face Gems

No doubt Euphoria's provocative makeup brushed up creativity, which is undeniably setting the trend for 2020. Makeup artists and influencers alike are adding rhinestone gems to even the simplest of makeup looks. Whether you want to go minimal with just a few crystals, or add rhinestones to complement an eye or baby hair look, rest assured, you'll be right on trend.


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2. Ombre Brown Lips

The 90's called, and they're totally fine with you borrowing their lips in 2020. The brown ombre lip, which was a classic '90s staple, is already a celebrity and influencer favorite. The look is easy—a medium brown lip pencil rims your lips with a lighter or nude gloss to pull it tighter.


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3. Overdrawn Eyes

We're already seeing loads of our favorite makeup artists creating dramatic, overdrawn eyeshadow looks on Bella Hadid, for example. This elongates the eye and makes it look bigger—it's really easy to do on yourself.


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4. Watercolor Eyeshadows

It's time to play! Put your neutral brown palette on pause and illuminate your lids with vibrant watercolor shades. You can wear one shade or pile on multiple colors for maximum impact.


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5. Graphic Eyeliner

If you have issues creating the perfect cat eye, 2020's graphic eye is surely the liner for you. Graphic floating liner is trending, and we love the futuristic-meets-MOD feel this makeup look evokes. Have fun and play with placement, there are no wrong looks!


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6. Red Liner

Go bold or go home—that's the mantra for the year. And there's no better way to look your baddest self than with crimson-colored eyes. From fire engine red, to blushing burgundy, there's sure to be a red to complement every skin tone and eye color.


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7. Splashes of Neon

Last year's neon trend is still thriving in 2020. Use neon to punch up an already-bright look, or add contrast to a more neutral shadow. It's daring and playful, which is perfect for experimenting.

 

8. Mullet Haircuts

Before you panic, this isn't the mullet made famous by dudes in the '80s. This year's rendition is softer with ends seamlessly fading from short to longer. Need convincing? Just peek Kaia Gerber or Billie Eilish rocking this fresh style.


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Speaking of eyeliners, HERE are the pros and cons of four different popular types.