7 Beauty Products That Blew Up on TikTok in August

August was quite the month for makeup, especially regarding dupes.

All of our favorite drugstore brands have come out with their own versions of viral makeup products, but at much more affordable prices. Interested in finding out about those products, and more? Just keep scrolling to see which ones blew up on TikTok in August.

Essence Makeup Brighten Up! Banana Powder: $4.99

While we love splurging every now and then on makeup, it's nice to know there are super cheap options out there that actually work. Take this banana powder from Essence! It instantly blurs the skin and minimizes the appearance of pores, while also acting as the perfect setter for concealers. Just look at this video by Allesandro—he absolutely sold us on it!

@mualesandro This $4 powder looks like a filter in real life😩 #powder #settingpowder #drugstoremakeup #affordablemakeup #bestmakeup ♬ Sweetest Pie – Megan Thee Stallion & Dua Lipa


MOODS Eye Shadow Palettes: $3.98

Luxe eyeshadow palettes tend to go for lots of money, but if you don't want to shell out the cash, this one from MOODS is a great option. Available in all sorts of colorways, these highly pigmented and monochrome palettes will transform your eye looks in no time! Plus, queen Mikayla gave her stamp of approval.

@mikaylanogueira Level up your MOOD with these @Hard Candy Mood Monchrome Eyeshadows! ONLY $4.00!!!! Available @Walmart #HardCandyPartner #HardCandy ♬ original sound – Mikayla Nogueira


Also read about: The Best Products Our Beauty Editors Tried in August


Elf Halo Glow Liquid Filter: $14

We all love and adore Charlotte Tilbury's Flawless Filter, and when we found out Elf came out with a dupe, we just had to test it out for ourselves. And guess what? It's practically identical. Everyone has been adoring it on TikTok thanks to its ability to give the skin a glowing, dewy complexion.

@missmonolidsside by side elf halo glow liquid filter – light/medium vs medium♬ LOVE COUNTDOWN (feat. Wonstein) – NAYEON


Sephora Collection Best Skin Ever Concealer: $15

Don't sleep on Sephora Collection—they're always coming out with new and innovative products, and their new concealer just might be one of our favorites yet! This full-coverage liquid concealer is great for those days you're looking to go full glam and will leave you with a natural, non-creasing result. Plus, it's available in tons of shades, meaning everyone can find their match.

@roseandben AD✨ Secrets out! @sephoracollection #bestskinever is the concealer I've been using secretly 🤫🥰LINK IN BIO #sephoracollection #sephoracollectionlove #trysc #ad ♬ original sound – Rose Siard


Also read about: Sephora Collection's Best Skin Ever Full Coverage Multi-Use Concealer Is Finally Here


ITEM Beauty Lip Quip: $14

By now, we've all seen Addison Rae putting on her lip gloss, and it's started quite the trend on lip gloss! She uses her brand ITEM Beauty's Lip Quip to get the job done, and the end result always looks flawless. Available in two colors, this lip oil that's made with jojoba oil and almond oil will leave your lips looking glossy and moisturized.

@itembeauty We like to call this THE Lip Quip Trick @Addison Rae 💄🧡 Tag us using your fave Lip Quip! #itembeauty #lipquip ♬ i wanna kiss you – evie


Milani Conceal + Perfect Liquid Contour: $10.99

Another great dupe we've been seeing all over our TikTok feeds is the Conceal + Perfect Liquid Contour from Milani, which is said to be just like Charlotte Tilbury's contour wand. This one is more affordable and leaves you with the same sculpted effect. It comes in the same sort of squeeze tube, and the only difference is that there isn't a "stopper," so you have to be super careful when storing it.

@mikaylanogueira MILANI COMIN THRU WITH DUPES??? #makeup #beauty #dupealert #dupe ♬ original sound – Mikayla Nogueira


Also read about: The Biggest Beauty and Makeup Trends on TikTok Right Now


Charlotte Tilbury Beautiful Skin Radiant Concealer: $33

With two Charlotte Tilbury dupes on this list, we had to include at least one product from the it-brand. And their new concealer has completely taken the beauty world on TikTok by storm. Everyone is absolutely raving over it and loving the medium coverage it gives. There are tons of shades to choose from and it's said to last for a whopping 16 hours.

@meredithduxbury WOW @charlottetilbury just released a new concealer!!! My skin has never felt more beautiful #BeautifulSkin ♬ original sound – Meredith Duxbury


Love learning about viral beauty products? Look HERE to see what beauty products blew up on TikTok in July.