5 Beauty Products That Blew Up on TikTok in July

Beauty TikTok is one of our favorite genres on the app, thanks in large part to creators always finding new products!

We're influenced all of the time on Beauty TikTok, and this past July was no different. In fact, there were tons of products that went viral. Interested in finding out what they were? Keep scrolling to find out all about the five beauty products that blew up on TikTok in July.

Jumbo Lash Vegan False Lashes in Fringe Glam: $12

If you love the look of lash extensions but aren't a fan of the price, allow us to introduce you to these falsies from NYX. They have a beautiful curve and look like your lashes, but better. These babies can be re-worn up to 15 times so you are definitely getting your money's worth. Seriously, just look at how amazing Zayra looks in the video, below!

@zzhilton @NYX Cosmetics did that!! #lashes #eyelashes #eyelashextensions #lashtryon #makeup #falsie ♬ original sound – zayra


Also read about: 13 Popular Skincare Brands at Sephora in 2022


Plus White 5-Minute Speed Whitening Gel: $12.95

Alexa is known for her pearly whites and she finally let us know about the product she's been gatekeeping—the whitening gel from Plus White! Available with the gel and a tray, you will be able to see results after just five minutes. We were wary, but after trying the product out for ourselves, we can say it absolutely works and is worth every single penny.

@alexabrooklee Replying to @elle_dani22 @pluswhitesystem im OBSESSED!! #fyp #fypシ #pluswhitening #teeth ♬ original sound – Katrina Wright


Hard Candy SELFIE Cheek Tint: $7.94

Blush is the makeup product of 2022, and if you're looking to grow your collection, we think you should take a look at the cheek tint from Hard Candy. What sets this apart from other blushes on the market is that it's actually clear. Adapting to your skin's natural pH, this universally flattering blush will give you a sunkissed glow.

@thebeautyradar Ok what #clearblush #hardcandymakeup #phblush #pinkblushes #viralblushtrend #colorchangingmakeup #dewyblush #dewymakeupturtorial #affordablemakeupproducts ♬ Blah Blah Poker Face – Davo


Also read about: How to Achieve the TikTok-Famous Siren Eyes, According to a Pro MUA


Tower 28 SOS Daily Rescue Facial Spray: $28

Tower 28 has been all over our For You pages lately—especially this facial spray. Not only is this great to spritz throughout the day when you're in need of a pick-me-up and refresher, but it also helps to combat acne, redness and irritated skin. Thanks to the main ingredient, hypochlorous acid, your skin will repair itself and leave it feeling less agitated.

@daveganbeast #greenscreenvideo #greenscreen @Tower 28 Beauty SAVED MY LIFE!! #skin #acne #acnetreatment #pcosskincare #skincare #fyp ♬ original sound – &lt3


Also read about: Step Up Your TikTok Game With These Products and Devices


DIBS Beauty Status Stick: $32

The Status Stick from DIBS Beauty has likely popped up on your TikTok feed, and if you're anything like us, you ran to get your hands on it. If you're not familiar with the product, though, all you need to know is that this highlighting stick will transform your skin from dull to goddess-like with one swipe. Available in three stunning shades, there's a color for everyone to enjoy.

@courtney.shields Replying to @mckenzie.womack #glow #summerstatus ♬ original sound – Courtney Shields


Love trying new beauty products? Click HERE to get a look at the best products our beauty editors tried in July.